Software design firm’s shiny, new online home to bring better service and sales.

At a company whose product never leaves the digital world, from initial conception to eventual download, a website that functions as a store while hosting the intangible product is an obvious advantage from both a marketing and economic standpoint.

Guifx, a technology design firm that has long been focused on designing innovative graphics software, has turned their tech savvy eye to revamping its online home. “We are in an aggressive growth state,” said Joe Peduto, Director of Business Development. “It motivated us to overhaul the online Guifx experience and bring customers a new look and more user friendly format.”

The site is designed to bring their customers better service, new products and a streamlined shopping and support experience. The system designed and coded by Guifx’s own software experts gives greater flexibility to update quickly and deploy new products online.

The aesthetic factors and graphic direction of the website were designed by Dan Wiersema, Art Director. Functionality and flow were refined by the entire team, everyone at Guifx had a part in the final product.

Add a Comment   |   January 15th, 2008 (12:00pm)   |   News   |   Posted by Morgan